5 Common mistakes made by Search Engine Optimizer

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Digital business has reached the pinnacle of its success. Thanks to Search Engine Optimization (SEO) that has allowed us to improve the functionality and operating capabilities of the online business. According to Junto “ 93% of online experiences begin with a search engine.”

Every year, we are encountering some new SEO fades & trends in the digital market that has provided various innovative tricks to rank the website on the desired position. But the bitter truth is that productive things come with little threats and risks and if it is not being controlled over time, it may create a risk for your website and online reputation as well. Continue reading “5 Common mistakes made by Search Engine Optimizer”

Virtual Reality – A New Means of Brand Communication

In the previous blog, I have discussed the major Social Media Trends of 2018 and in that, I’ve also talked about Virtual Reality (VR). During the weekend, I have read a lot about this rocket science that what actually it is. Is it useful in online games applications, communication applications only or in business as well?

After doing long research, I have come up with the few benefits of Virtual Reality that have drastically improved the digital presence of the entrepreneurs. So, today, we will go through some deep insights into the reality of the virtual reality. Continue reading “Virtual Reality – A New Means of Brand Communication”

5 Social Media Trends That Will Dominate Business In 2018

Running an online business in today’s cut-throat competitive world is a pretty daunting task. An entrepreneur has to do tons of efforts to make his business or online presence stand apart from the dust of competition. Over the past few years, we have seen an unprecedented success in online business. Along with other digital marketing activities, social media is also a major credit holder of such success. Nowadays, young entrepreneur focus on social media to elevate their brand exposure and digital presence. Continue reading “5 Social Media Trends That Will Dominate Business In 2018”

Make Digital Marketing Your Cup of Tea in 14 Days

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Overview

Marketing is one of the paramount aspects of the business that contribute to its phenomenal growth. Every businessman develops marketing strategies with the prime aim to promote their product/services and increase sales. There are many businessmen who make their brand popular through their strong marketing strategies and earned an enviable reputation in the market.

But the technology and innovations are at the pinnacle of the advancement that it engages all the people into the conspiracy of the Digital world. The world we are living in, the generation we belong to is where all the people automate their task online. Be it education, entertainment, communication, finance, banking, or shopping, people largely prefer their mobile devices and laptops. So, to survive in this cut-throat competitive business world, you need to transform your conventional presence to digital presence. Continue reading “Make Digital Marketing Your Cup of Tea in 14 Days”

Christmas Gift: 4 Proven SEO Tips that Improve Your Website Rankings

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Festivals and Holiday season are considered to be the perfect time for online store or website owner to kickstart their conversion rate. But to achieve the desired sales goals, lots of preparations are required. From content to web design, Development to SEO, everything should be perfectly executed to achieve the digital success. Another important element that plays a crucial role in determining your ranking and traffic is User-Experience of your website. Need a proof? Continue reading “Christmas Gift: 4 Proven SEO Tips that Improve Your Website Rankings”

Should Startup merge with Big Companies?

Last weekend I was going through an article published in the magazine ‘Business world’. It was all about the biggest ever acquisitions made by Indian startups. From there a question raised in my mind that forced me to think that what is the need of start-up if it gets merged with other companies. So, after spending almost 2 weeks, I came up with few insights about the aforementioned concept. Continue reading “Should Startup merge with Big Companies?”

E-Commerce Giant

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Thank God, there is E-Commerce in India, as through E-Commerce we can buy and sell information, products, and services through internet. It has literally helped me in all aspects. We are delighted with prompt delivery and flawless payment mechanisms building trust in us or other consumers. Internet and electronic commerce technologies are transforming the entire economy and changing business models, revenue streams and customer bases. Ticketing(My biggest Tension) is now done either in third party websites or airline sites. Even online classifieds have made a successful transition online with jobs and matrimonial sites taking the lead. Online retailers are now pushing a larger number of categories such as electronics and other goods. In these emerging models, intangible assets such as relationships, knowledge, people, brands, and systems are taking centre stage.
Continue reading “E-Commerce Giant”

Is Facebook Listening Us?

It’s not our parents who know us better, rather in today’s cutting-edge technological world, it is Facebook. Yes!! I know it might sound, you weird and scary, but this is a fact.
Facebook knows you pretty well, what you do, what you like, what you buy, even what kind of things you are interested in. Usually, Facebook fetches data of consumer behavior from their browsing history and create their ads as per your requirements.
But, the thing I am going to tell you now will definitely tough for you to digest. Now, after walls, Facebook too got the ears to listen your whispering.

As per the source, Kelli Burns, a professor of mass communications at University of South Florida claims that “Facebook secretly listening to its users’ conversations.” Continue reading “Is Facebook Listening Us?”

5 Tips to Convert Website Traffic into Leads

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Whenever people discuss their website and business issues, Conversion Rate is the main topic of the discussion. Their major concern is that, in spite of having an impressive website and more traffic, why we do not get more revenue?

Guys! Being a Marketing Consultant, let me clear you one thing, having more traffic doesn’t mean that you’ll get more leads. Therefore, engaging and up-to-date website is not enough to achieve the desired conversion rate. You need to upgrade your Marketing strategies as well.

With the rise of Digital Marketing, various new marketing strategies have introduced in the online market. These strategies cannot only convert your traffic into the lead but can also elevate your brand identity. Continue reading “5 Tips to Convert Website Traffic into Leads”

Role of Content Writers, SEO & Marketing Team in a Start-up

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I still remember that day when my company won the ‘Best Start up Award‘ and this accomplishment is a testimony to the efforts of the team, who gave their best in providing world class digital solutions across the globe. As it’s just like Rome wasn’t built in a day, my company didn’t happen overnight, I have a lot of people, including content writers, SEO specialist, and marketing team to thank for their endless effort in making my organization stand apart in the dust of the competition. Therefore, not only personal instincts of an entrepreneur, but the efforts of team members also play a crucial role in writing a successful story of the brand or business.

So, today I’ll highlight the role of Content Writers, SEO, and Marketing Team that can help a company to achieve the desired goals: Continue reading “Role of Content Writers, SEO & Marketing Team in a Start-up”